KHB’s community festival, where programs and music come together in Sendai
KHB Matsuri
Festival information
EVENT INFORMATION- Season / frequency
- Every year (available records confirm events from 2007 through 2015)
- Area
- Miyagi Prefecture・Sendai(From Tokyo: approx. 1 h 30 min–2 h · bullet train)Prefecture-level estimate to a main station or airport, not the venue. Airport access, check-in and onward travel are extra; remote areas and islands can take much longer.
- Highlights and activities
- Last updated
- 2026/10/19
KHB Matsuri was an outdoor event held by Higashi Nippon Broadcasting at Kotodai Park in Sendai, where visitors could enjoy connections between the broadcaster’s programs and the local community. The stages featured talks by program personalities and live music, while the venue also had character and food booths. Records confirm events from 2007 through 2015.
About KHB Matsuri
KHB Matsuri was an outdoor event held by Higashi Nippon Broadcasting (KHB) to connect with its viewers.
It began in 2007 and was held at Kotodai Park in central Sendai.
As an event where visitors could discover the programs, mascot, and local attractions, it helped connect the broadcaster with the city of Sendai.
Source: KHBまつり - Wikipedia
Festival highlights
Highlights included talk shows, live music, and character shows held on multiple stages.
The venue also featured booths introducing programs produced by KHB, food booths, and a corner for KHB’s mascot, Guriri.
From 2013 onward, the venue expanded, and a flea market was held at the same time.
KHB’s community festival, where programs and music come together in Sendai
What to expect
Visitors could enjoy the stage program while exploring booths showcasing programs and characters.
In some years, the event also featured live recordings of programs and live broadcasts of special programs, offering a chance to experience broadcasting up close.
There were also food and merchandise stalls and booths featuring local specialties, offering plenty to enjoy beyond the stage.
Location and access
- Address
Sendai
Host municipality 宮城県仙台市
This map shows the surrounding area, not the exact venue location.
Dates and season
- Frequency
Every year (available records confirm events from 2007 through 2015)
Accommodation and hotels PR
Showing nearby accommodation.
Prices and availability are current at the time of retrieval. For multi-night stays, only the first night’s price is shown. Confirm the final price and directions to the venue with the booking provider. Select your dates again when using the area search link. Search area: within 3 km of Central Miyagi Prefecture / Sendai (the search is not centered on the festival venue)
Nearby attractions
二柱神社
宮城県仙台市泉区にある神社
写真：Naokijp / CC BY-SA 4.0(resized and reformatted)
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仙台うみの杜水族館
仙台市にある水族館
写真：広瀬川 / CC BY-SA 4.0(resized and reformatted)
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仙台市八木山動物公園
仙台市太白区にある動物園
写真：広瀬川 / Public domain(resized and reformatted)
Photo source ·
仙台市博物館
宮城県の博物館・美術館のスポットです。
写真：掬茶 / CC BY-SA 4.0(resized and reformatted)
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仙台市天文台
宮城県仙台市青葉区にある公開天文台
写真：Kinori / Public domain(resized and reformatted)
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仙台市戦災復興記念館
仙台市にある、仙台空襲からの復興を記念する公共施設
写真：Sendai_City_War_Reconstruction_Memorial_Hall.JPG : 広瀬川 derivative work: 0607crp ( talk ) / Public domain(resized and reformatted)
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仙台市歴史民俗資料館
宮城県仙台市の榴岡公園にある資料館
写真：Kyotohippie / CC BY-SA 4.0(resized and reformatted)
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仙台市科学館
日本の宮城県仙台市青葉区にある科学館
写真：掬茶 / CC BY-SA 4.0(resized and reformatted)
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仙台市野草園
仙台市の植物園
写真：No machine-readable author provided. Kinori assumed (based on copyright claims). / Public domain(resized and reformatted)
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仙台東照宮
宮城県仙台市青葉区東照宮にある神社
写真：Naokijp / CC BY-SA 4.0(resized and reformatted)
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地底の森ミュージアム
宮城県仙台市太白区にある歴史博物館
写真：Asenas10 at Japanese Wikipedia / CC BY 3.0(resized and reformatted)
Photo source ·
大崎八幡宮
宮城県仙台市にある神社
写真：Tak1701d / CC BY-SA 3.0(resized and reformatted)
Photo source ·Origins and History of KHB Matsuri
KHB Matsuri was first held in 2007. It began as an event to promote Higashi Nippon Broadcasting’s Green Campaign and express appreciation to viewers.
From 2013, the venue expanded to multiple areas within Kotodai Park, and a flea market was also held.
According to the available records, it was held every year in Sendai through 2015.
KHB Matsuri at a Glance
KHB Matsuri was an outdoor event held by Higashi Nippon Broadcasting at Kotodai Park in Sendai.
It brought together a variety of activities, including program stages, live music, character events, and food and merchandise booths.
Japanese Festivals.jp Editorial Team
Celebrating local culture and helping you discover a side of Japan you never knew.
Article updated: 2026/10/19
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