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Ehime Prefecture · Shikokuchuo City (From Tokyo: approx. 1 h 25 min–1 h 45 min · flight time only)

A festival where differently colored taikodai parade through Shikokuchuo in autumn

Iyo Mishima Taiko Festival

An image of the festival themed around the Iyo Mishima Taiko Festival

Festival information

EVENT INFORMATION
Dates
2026/10/20 〜 2026/10/23Happening now
Season / frequency
Around October 20–23 each year / Every year
Location
Mishima, Samukawa, and Toyooka districts of Shikokuchuo City
Area
Ehime Prefecture・Shikokuchuo City(From Tokyo: approx. 1 h 25 min–1 h 45 min · flight time only)Prefecture-level estimate to a main station or airport, not the venue. Airport access, check-in and onward travel are extra; remote areas and islands can take much longer.
Highlights and activities
Participation / viewing
Spectators welcome
Last updated
2026/10/19

An autumn festival in which taikodai parade through the Mishima, Samukawa, and Toyooka districts of Shikokuchuo City. Highlights include a joint gathering of taikodai topped with layered cushions and nighttime parades through the city.

About Iyo Mishima Taiko Festival

Iyo Mishima Festival is the collective name for the autumn festivals at six shrines in the Mishima, Samukawa, and Toyooka districts of Shikokuchuo City.

Taikodai parade through each district, with shrine visits and other district events.

Iyo Mishima-style taikodai are distinctive for their tiers of layered cushions in different colors.

Several local festivals come together to bring color to the town in autumn.

Source: 伊予三島秋祭り | EHIME NOW

Festival highlights

The highlight is the Iyo Mishima-style taikodai, topped with six to eight tiers of layered cushions in different colors.

In the Mishima district, taikodai gather at Minato Kinen Park for carrying competitions and awards.

On the final night, you can also see taikodai parade through the city.

Offerings of Niihama-style taikodai are also becoming more common in the Toyooka district, making it possible to compare different styles.

A festival where differently colored taikodai parade through Shikokuchuo in autumn

What to expect

During the festival, taikodai parade through the Mishima, Samukawa, and Toyooka districts.

Dates vary by district. At the joint gathering, several taikodai assemble at the venue for carrying competitions, awards, and children’s taiko performances.

Each taikodai also makes a shrine visit, and on the final day there is a nighttime parade through the city.

The events you can see vary depending on which district you visit and when.

How to take part

General visitors can watch the taikodai parades and the joint gathering.

At the Mishima Taikodai Joint Gathering at Minato Kinen Park, you can get close to the taikodai and watch the teams compete up close as they respond to the chants.

Since we could not confirm how or under what conditions people can participate as carriers, this festival is presented as one to enjoy mainly as a spectator.

Source: 【2026】伊予三島秋祭り|愛媛のイベントを探す|愛媛県の公式観光サイト【いよ観ネット】

Location and access

Venue and address

Mishima, Samukawa, and Toyooka districts of Shikokuchuo City.

The unified gathering for the Mishima District takes place at Minato Memorial Park.

Train and bus

Iyo-Mishima Station on the JR Yosan Line is the main hub for transport around the city.

To reach the unified gathering venue, head from the station toward the port.

On October 21, 2026 and the 23rd, some Setouchi Bus routes are scheduled to take detours.

By car

Some roads are closed to traffic while the taikodai are moving, so allow plenty of time if traveling by car.

Source: 【2026】伊予三島秋祭り|イベント|四国のおすすめ観光・旅行情報! 【公式】ツーリズム四国 / 伊予三島秋祭り 2026年|日程・スケジュール・見どころ | EHIME NOW / お知らせ | 伊予三島秋祭り開催期間中の迂回運行について(10/21および10/23) | せとうちバス

Address Mishima, Samukawa, and Toyooka districts, Shikokuchuo City, Ehime Prefecture

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Dates and season

In 2026, the festival runs from October 20 through October 23.

The Samukawa District events run from October 20 through the 22nd, and the Mishima and Toyooka District events run from October 21 through the 23rd.

Since the dates vary by district, choose your visit date to match the taikodai or events you want to see.

Times, venues, and participating taikodai may change on the day due to weather or other factors.

Accommodation and hotels PR

Showing nearby accommodation.

Prices and availability are current at the time of retrieval. For multi-night stays, only the first night’s price is shown. Confirm the final price and directions to the venue with the booking provider. Select your dates again when using the area search link. Search area: within 3 km of Central Ehime Prefecture / Shikokuchuo City (the search is not centered on the festival venue)

Tips for your visit

Since the dates vary by district, it’s best to check the schedule for the taikodai or unified gathering you want to see before heading out.

Some roads are closed to traffic while the taikodai are moving, so allow extra time when traveling by car.

Bus detours are scheduled for October 21, 2026 and the 23rd, and delays due to road conditions are also expected.

Please also note that times and venues may change due to weather.

Origins and History of Iyo Mishima Taiko Festival

Iyo Mishima Autumn Festival is the collective name for the autumn festivals at six shrines in the Mishima, Samukawa, and Toyooka districts, and is said to have a history of more than 200 years.

Iyo Mishima-style taikodai share design features with chosa from Toyohama, Kagawa Prefecture, reflecting influences between the regions.

In recent years, offerings of Niihama-style taikodai have also become more common in the Toyooka district.

Children’s taikodai first appeared in Showa 42, and joint parades began in Showa 49.

Source: 伊予三島太鼓祭り - Wikipedia

Official information

The official website of the Iyo Mishima Autumn Festival Executive Committee is listed.

You can use it to check parade schedules by district and information about the taikodai.

公式情報はOfficial informationです。

Iyo Mishima Taiko Festival at a Glance

Iyo Mishima Taiko Festival is an autumn festival featuring taikodai parades in the Mishima, Samukawa, and Toyooka districts of Shikokuchuo City.

The main highlights are Iyo Mishima-style taikodai topped with layered cushions in different colors, the joint gathering at Minato Kinen Park, and the nighttime taikodai parade on the final day.

In 2026, the festival is held from October 20 through the 23rd, with schedules varying by district.

#Carry on one’s shoulders#Perform music#Held at night#In town

Japanese Festivals.jp Editorial Team

Celebrating local culture and helping you discover a side of Japan you never knew.
Article updated: 2026/10/19

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