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ADVERTISING

Advertising

For people heading to festivals: the appeal of the region and ways to enjoy the trip.

For readers looking for festivals by location, season, category, or things to do,
You can inquire about event announcements and recommendations for products or services useful when going out.

We welcome inquiries from festival organizers, local governments, tourism associations, accommodation providers, transport and tourism services, local shops, and businesses selling travel goods.

Advertising Options

Festival PR Placement

An option to give festivals promoted status or prominence in search results and elsewhere on the site.The selected festival will appear first among those matching the reader's chosen search criteria, such as category or region, and will be clearly marked “PR.”We do not guarantee a specific ranking or number of impressions.

You can use this service to raise awareness ahead of an event or announce a new event. Please contact us to discuss the eligible listings, duration, and preparation of copy and images.

Estimated Fees
¥3,300 per month (tax included)

Banner and Ad Placements

We provide ad spaces on the top page, festival search results pages, at the top, within the body, and at the bottom of articles, and in the sidebar. Placement and format vary by page and device. The same ad space does not appear on every page.

We can consider a placement that suits your needs, such as a banner combining an image and a link. We’ll provide details on placement, image dimensions and file size, destination URL, and whether tracking code can be used after confirming these in advance.

Estimated Fees
From ¥22,000 per month (tax included) *Varies depending on placement

Interviews and Sponsored Features

You can discuss commissioning an article or promotional feature that explores the appeal of a festival or local area in depth. We focus on content that will help readers plan a visit, such as interviews with organizers, festival highlights, and information to know before attending.

Whether we conduct on-site reporting, photography, use of supplied materials, the scope of production, publication timing, and how we introduce the content from related pages will be arranged individually. We will not present articles about events we have not covered on-site as firsthand reports, or publish unverified information as fact.

Estimated Fees
From ¥120,000 (tax included) + travel expenses *Calculated from JR Omiya Station

Recommendations for Products and Services Useful When Going Out

We have sections for recommendations related to festival outings, such as accommodation, rental cars, highway buses, and what to bring or wear.We can feature you in a variety of ways, such as on a festival page, in a blog article, or in a commissioned feature article.

Estimated Fees
Quote provided on request

*Amounts shown for each option are estimates and may vary depending on timing, content, and requirements.

From Inquiry to Publication

  1. Inquiries
    Email us the content you would like published, its purpose, timing, and your approximate budget.
  2. Reviewing Your Request and Making a Proposal
    We will review how the content relates to the site and the availability of ad placements, then propose a placement format.
  3. Reviewing Terms and Estimates
    We will review the publication period, scope of production, fees, number of revisions, payment terms, and other conditions.
  4. Preparing and Reviewing Copy and Materials
    We review the text, photos, banner, destination links, and other materials, then coordinate the content for publication.
  5. Publication Begins
    We will publish the content as agreed. Please contact us promptly if the event is canceled or important details change.

An inquiry alone does not constitute an application or contract. If you need on-site reporting or production, please contact us well in advance rather than just before the event.

Yorimichi
Get in touch, and we’ll promptly assign a dedicated contact to discuss your needs!

Reviewing Fees, Publication Period, and Results

Fees are quoted individually based on factors such as placement, duration, and whether content creation or photography is required. We will also let you know in advance whether travel and accommodation for coverage, or content production costs, will apply. We will confirm the terms for changes and cancellations, extensions to the listing period, and how articles are handled after the listing ends before entering into a contract.

We do not guarantee results such as visits, clicks, bookings, sales, or search engine rankings. When making a proposal, we distinguish between verifiable results and projections.

Koyomi
Just a heads-up: we can't promise you'll get a specific result!

Advertising Disclosure and Editorial Policy

  • Content involving advertising, sponsored features, or affiliate marketing will be identified as advertising using labels such as “PR,” “Advertisement,” or “AD.”
  • We prioritize relevance to readers' search criteria and article topics, and consider placement formats that do not interfere with readability or site navigation.
  • Advertising placement is separate from the editorial team's review and evaluation of information. Paying an advertising fee alone does not result in content being marked “Verified by the Editorial Team” or receiving a higher rating.
  • Links will be given attributes appropriate for advertising. We do not sell links for the purpose of improving search rankings.

For our approach, seeEditorial PolicyPlease also see

Omusubi
Making the site easy to use and read for visitors and users matters, meow!

Publication Guidelines and Materials to Provide

For publication, we review information about the business or organizer, the advertising content, destination links, and rights to use any materials. We may decline to publish content such as the following:

  • Information that differs from the facts; comparative or effectiveness claims without verifiable evidence; and pricing or transaction terms that could mislead.
  • Text or images that infringe third-party copyrights, portrait rights, privacy, or other rights.
  • Content that encourages illegal, discriminatory, or dangerous acts, or does not align with the purpose of this site.
  • Requests to conceal that content is advertising, or links to destinations whose operator or sales terms cannot be verified.

Please provide photos, logos, text, and other materials for which you have confirmed the rights required for publication. Please also tell us if a source or photographer credit is required. Before publication, we will confirm the terms for handling corrections, suspension, or other responses if an issue or significant change is identified after publication.

Yorimichi
Our editorial team will support you every step of the way until publication!

Submitting or Correcting Festival Information

We accept submissions of standard festival information and correction requests for details such as dates and venues separately from advertising. No advertising application is required. We review information and decide whether to publish it in accordance with our editorial policy.

For Festival OrganizersPlease also see

Koyomi
Submitting or correcting festival information that isn't advertising is always free!

Advertising Inquiries

Contact
Japanese Festivals.jp Editorial Team
Email
contact@omoshiro-matsuri.jp

Use a subject line such as “Advertising Inquiry” and provide the following information, to the extent you can:

  • Company or organization name, contact person's name, and contact details.
  • The festival, product, or service you would like to promote, and the URL of its official website.
  • The purpose of the placement and your preferred option, timing, and duration.
  • Your approximate budget, whether you have copy and images ready, and whether you would like us to conduct interviews or create materials.

You can contact us even if your plans are not yet finalized. Information collected through inquiries is handled to respond to your inquiry and contact you as needed for publication. For details, seePrivacy PolicyPlease review

Illustrations of the Japanese Festivals.jp characters

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